Multi-platinum rockers Skid Row have joined the world of spirits. The band has released Skid Row Spirits, featuring Skid Row 18 and Life Single Origin Ultra Premium Rum and Skid Row Midnight Vodka.
“The idea of having our own brand of liquor has been floating around our collective minds for quite some time,” sNAKE sABO told MetalTalk. “We’ve been involved with every stage of this process from beginning to end to make sure that the highest quality and character are achieved with every bottle.”
This different creative process took more than a year in product development. “Upon meeting the fine folks at Brands For Fans, we realized that the time was now,” sNAKE said. “From their rich history, their association with iconic artists to their attention to detail we knew this idea would finally come to fruition.”
Rachel Bolan is equally excited. “Skid Row Spirits are not products that we just put our name on the label then slapped on a bottle,” he told us. “They’re products we took pride in creating for our fans to like. We have worked closely with Brands For Fans to develop great tasting spirits that will be enjoyed by both the casual drinker as well as the most discerning palette.”
Skid Row 18 and Life Single Origin Ultra Premium Rum celebrate the 35th anniversary of the iconic song in 2024. The distinct product is a unique and captivating 18-year expression combining the artistry of Guyanese rum distillation with European ageing methods. After being housed in American oak barrels in Guyana, the rum was finished in rare teak wood leggers.
For the discerning, the rum delivers deep tones of nougat with hints of toasted coconut and vanilla bean. The rich and complex flavour profile is complemented by elegant layers of dried fruit with a rounded, velvety, smooth chocolate finish. It’s an unparalleled sipping experience for both rum connoisseurs and fans.
Skid Row Midnight Vodka is smooth yet edgy. Each sip delivers crisp and clear tones of grain and toasted bread, complete with a rounded, dry and bold finish.
“We hope that you will enjoy these offerings as much as we do,” sNAKE said. “As always, thank you for your support! Drink responsibly and celebrate life!!”
A limited edition collection is also available containing a merch promo pack including both bottles plus exclusively designed playing cards and two guitar picks.
“We’ve loved working with the Skid Row guys,” Filip Lundquist, CEO of Brands For Fans, said. “They have had so much energy for the project and passion for delivering the best for their fans. We’ve been able to work with real agility and creativity, which we really appreciate in a partnership. The quality of these liquids is extraordinary.”
If you are a Slave To The Grind, then In A Darkened Rum is where you might drink it. Got a better pun? Then leave it in the comments below, please! 🙂
Skid Row Spirits will begin a global launch with an initial pre-order rollout in Europe/UK in November and Australia in December, followed by Japan, USA and Canada in early 2024.
Skid Row Midnight Vodka – RRP €35.90 and £35
Skid Row 18 and Life Ultra Premium Rum – RRP €85.00 and £75.00
Skid Row Limited Edition Collection – €99.90 and £95
For more information and to buy Skid Row Spirits in Europe/UK, visit www.brandsforfans.com/skidrowspirits
Australian stockist: https://www.groglords.com/
Bottles will be available for shipping in the EU from the first week of December and from the UK in the second week of December. Australia shipping commences in January.