The iconic Ayr Pavilion is set to welcome live music back to its historic stage, marking a new chapter for one of Scotland’s most recognisable entertainment venues. The venue is reopening with a renewed focus on live rock, touring artists, heritage acts and high-quality tribute productions.
Reintroducing itself to the live circuit as a 650-capacity standing and 250-seated venue, the Ayr Pavilion is positioning itself as an exciting stop for touring acts, heritage artists and tribute shows across multiple genres.
Situated on the Ayr seafront, the Pavilion has long been a landmark for entertainment in the region, hosting countless performances that have helped shape Scotland’s live music culture. The revitalised venue will feature a state-of-the-art house PA system supported by a professional in-house technical team.
“We’re really looking forward to welcoming live gigs back to The Pav,” Venue owner Curtis Briggs said. “Its history speaks for itself, and there’s a lot more music in the old lady yet.”
Ian McCaig of Plan B Events, the team behind the WinterStorm Rock Festival in nearby Troon, is working with the venue to help shape and promote the live programme through the remainder of the year and into 2027.
“The Ayr Pavilion was pivotal for so many of us kids of the ’70s and ’80s and provided us with so many memorable gigs through the years,” McCaig said. “It will be so good to hear live rock music on that stage again. I can’t wait.”
Bookings and promoter enquiries are now open. You can find out more details at the Ayr Pavilion Facebook page or on the web here.








