||JIMI HENDRIX® POP-UP STORE TO CELEBRATE RELEASE OF 'PEOPLE, HELL AND ANGELS'
20th March 2013
The first ever Jimi Hendrix® pop-up store is to be opened in the heart of Soho to celebrate the release of 'People, Hell and Angels'. The store will open for a limited
time only from Monday 1 April – Friday 12 April 2013 at 8 Ganton Street London, just off
the world famous Carnaby Street. The store will sell a limited collection of merchandise and
will feature Fender® ‘Plug & Play demo stations’ in addition to hosting a Gered Mankowitz
Janie L. Hendrix, Jimi Hendrix’s sister and President/CEO of Experience Hendrix, L.L.C., will
make a special appearance at the store, signing copies of the new book Jimi Hendrix: The
Ultimate Lyric Book from 4–6pm on the opening evening, Monday 1 April. World renowned
music photographer, Gered Mankowitz, will be making a special appearance at the store
from 3–6pm on Saturday 6 April, where he will be talking about working with Jimi Hendrix,
and will be available to sign prints of his work, which have been exclusively printed for the
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The Jimi Hendrix pop-up store will feature the new album 'People, Hell and Angels' as well
as the entire Jimi Hendrix music and video catalogue (CDs, LPs, DVDs and Blu-
ray releases), including a number of titles that have never been available in the UK. It will
also sell authorized limited edition Jimi Hendrix merchandise, including clothing, posters, art,
books, collectible items, and guitar accessories including pick tins, guitar straps, and effects
pedals. There will also be some very special merchandise pieces that have been created
specifically for the store itself.
Providing visitors with a unique one-off experience, the basement area will be inhabited by
Fender who will be running 'Plug & Play demo stations' where Jimi Hendrix fans can practice
their guitar skills and attend 'Jimi Hendrix Master Classes' where they can learn to play
Hendrix riffs and licks.
The store will also feature a photography exhibition, displaying pictures taken by Gered
Mankowitz, the famed British rock photographer whose lens captured Jimi Hendrix on
multiple occasions, and took the picture which became the cover for 'People, Hell and
The pop-up store is a stone's throw away from many of the legendary venues synonymous
with Jimi Hendrix's time in the capital including Bag O'Nails, Ronnie Scott's, Marquee Club,
The Speakeasy and is in close proximity to his former central London flat on 23 Brook Street.
The pop-up store coincides with the release of 'People, Hell and Angels', an essential new
album premiering twelve previously unreleased studio recordings completed by guitarist
Jimi Hendrix. 'People, Hell and Angels' is available now, digitally, as part of Classic
Rock Presents: Hendrix – People, Hell and Angels Collector's Pack, and as standalone
physical releases on CD and LP.
'People, Hell and Angels' showcases the legendary guitarist working outside of the original
Jimi Hendrix Experience trio. Beginning in 1968, Jimi Hendrix grew restless, eager to
develop new material with old friends and new ensembles. Outside the view of a massive
audience that had established The Experience as rock's largest grossing concert act and
simultaneously placed two of his albums in the US Top 10 sales chart, Hendrix was busy
working behind the scenes to craft his next musical statement.
These twelve recordings encompass a variety of unique sounds and styles incorporating
many of the elements - horns, keyboards, percussion and second guitar - Jimi wanted to
incorporate within his new music. 'People, Hell and Angels' presents some of the finest
Jimi Hendrix guitar work ever issued and provides a compelling window into his growth as a
songwriter, musician, and producer.
Keep up to date and get involved with the Hendrix store tagging your posts with
Pop-up store information:
Address: 8 Ganton Street, London W1F 7QP
Monday 1 April to Friday 12 April
Opening times: 12pm – 8pm Monday to Saturday and 11am – 5pm on Sunday
Janie L. Hendrix, Monday 1 April: 4-6pm
Gered Mankowitz, Saturday 6 April: 3-6pm
Fender Jimi Hendrix Master Class dates and information:
Tuesday 2 April
Wednesday 3 April
Thursday 11 April
Friday 12 April
Limited places 6-8 per session
Visit www.fender.com for additional information and booking